Universal patterns in color-emotion associations are further shaped by linguistic and geographic proximity. Jonauskaite D, Abu-Akel A, Dael N, et al. The application of color psychology in community health environment design. Color and psychological functioning: a review of theoretical and empirical work. Gray: The experts suggest that people who drive gray cars don't want to stand out and instead prefer something more subtle.Įlliot AJ.Yellow: According to the experts, driving a yellow vehicle might mean you are a happy person in general and perhaps a bit more willing than the average person to take risks.Driving a blue car or SUV might indicate that you are dependable and trustworthy. Blue: People often describe blue as the color of stability and safety.Red: Red is a bold, attention-getting color, so preferring this type of car might mean you want to project an image of power, action, and confidence.High-tech products are often silver, so the color is often seen as new, modern, and cutting-edge. Silver: It's the third most popular vehicle color and is linked to a sense of innovation and modernity.People often describe the color as sexy, powerful, and mysterious. Black: Our readers often describe black as a 'powerful' color, which might be the reason why black is the most popular color for luxury vehicles.The color is often used to evoke a sense of youth and modernity. White: As many of our readers have suggested, the color white can feel fresh and clean.

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